Fundamental Tips for Keeping Your Small Business Website Secure

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Fundamental Tips for Keeping Your Small Business Website Secure

This article is published by Admin for the author: Cody McBride

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Growing your online presence is critical to the overall success of your business, and your online presence revolves around your website. Not only will a top-notch website help you connect with your target audience, but it will ultimately lead to conversions and sales, whether you’re in physiotherapy or any other industry.

But developing and maintaining a professional website for your brand involves more than eye-catching design, engaging content, and easy navigation. Your site must also provide visitors with security. If it isn’t equipped to resist cyberattacks, then sensitive information can be stolen from your company and clients. Is it time for your small business to up its digital security game? Here are some simple tips to get you started, presented by

Invest in professional services. 

Cybersecurity is complex, and it can be downright overwhelming when you’re new to the idea. As your first step, bring in a professional to evaluate your website and other digital systems. They will be able to consult you on what kind of hardware, software, and other equipment to use — in many cases, they will install the equipment and show you how to use it. Moreover, a professional can help you develop company-wide security protocols.

Look to online job boards to find a plethora of qualified cybersecurity freelancers. You can assess each candidate’s rates, delivery times, and client reviews to determine which professional to hire.

If you’d rather tackle this yourself, you can easily do so — but make sure you have the knowledge and skills required to tackle the job. Want to brush up your IT skills and earn a degree at the same time? You can do so, and many online universities these days allow you to take classes online at your convenience, which means you don’t have to give up running your business to acquire some new talents.

Don’t skimp on the tools.

There are plenty of tools on the market designed to protect websites from specific cyberattacks. Don’t hesitate to invest in any software, hardware, or other tools that can secure your physiotherapy website and prevent data theft. Research various products and consult a professional to figure out what your website needs to combat data breaches, phishing, ransomware, viruses, and other malware.

Update your software.

Anytime a hacker succeeds, it’s because they capitalized on a website’s vulnerability, and they’re constantly scanning sites to find these vulnerabilities. Make sure your company is prepared for attacks by keeping all of your software up to date. Some software will automatically update, but you will need to manually update others.

Use strong passwords.

You might be surprised by how many cyberattacks begin with an overly simple password. Rather than leave a door wide open to hackers, revisit all the passwords used for your company website, including those used by any therapists or other employees. Use several random words, numbers, and special characters to make your passwords complex and difficult for hackers to guess or bypass with brute force programs.

While it’s critical to build your online presence, shoring up your company’s website should be atop your list of priorities. Remember to hire a cybersecurity expert, invest in any necessary tools, keep your software up to date, and strengthen your passwords. Then, you’ll have peace of mind knowing that you are being proactive about keeping company and client data from the hands of unwelcome parties.

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